Directly measures the profitability of individual customers after variable costs, highlighting whether scaling up the business is financially sustainable
Example: If the total acquisition spend is $10000 and cohort size is 500, then the CAC for this month would be $10000 / 500 = $20.
© 2024 Termina Systems, Inc. All rights reserved.
Termina Systems, Inc. (“TS”) operates Termina. Termina is separate and the services it offers are different from the businesses and services of TS’s affiliates. No material on or linked to by this website is or should be construed as an offer to sell, or a solicitation of an offer to buy, any security or other instrument. Past performance is not necessarily indicative of future results. Termina relies on subscriber input and facilitates subscriber analysis, but does not substitute subscriber’s own independent analysis. Termina is not for use as a primary basis for investment decisions. Links from this website to third-party websites do not imply any endorsement by the third party of this website or of the link; nor do they imply any endorsement by this firm of the third-party website or of the link.
Leave A Comment
You must be logged in to post a comment.